The UX around building an image and then launching is a bit confusing. Here are some things that I saw folks getting tripped up by:
- Do you have to click "build image" every time you launch? Or can you just go straight to launch? What happens if you launch without building?
- When you click the "build image" button, the user was expecting the server to start - they waited 30 seconds before looking more closely at the logs and realizing they had to scroll down and launch. They were expecting a mybinder.org style auto-launch
- Suggestion: a second "launch server" button could pop up next to the "build" button upon success
Here's an image of the two buttons to give an idea for the confusion - for folks with short screens, the "start server" button is off the page, and so they didn't even know it was there.

The UX around building an image and then launching is a bit confusing. Here are some things that I saw folks getting tripped up by:
Here's an image of the two buttons to give an idea for the confusion - for folks with short screens, the "start server" button is off the page, and so they didn't even know it was there.